Technology alone doesn’t move a pallet.
But nothing scales without it — so we built our own.
Our entire operation runs on one connected system—from first signal to final delivery—so every team sees the same truth and acts from the same data.
Every link of the chain, nothing outsourced
Most distributors stitch together disconnected tools and third parties. We built the operating layer ourselves, connecting assortment, inventory, pricing, content, fulfillment and reporting.
- One source of truth for products, inventory and demand
- Our AI doesn’t send reports — it places the orders, updates the listings, and moves the stock
- Every price change, every reorder, every listing edit is logged against the result it produced
Ten functions.
All of them run in-house.
Selection
Scores every SKU across our full supplier catalog and routes the winners to listing.
Vision matching
Computer vision reads a product photo and matches it to the right marketplace listing, checked twice to cut false matches.
Content & visuals
Generates listing copy, enhanced product pages, and use-case imagery at SKU scale.
Fit scoring
Every SKU is scored for brand fit, channel fit, and risk before it goes live.
Pricing & MAP
Real-time price monitoring and MAP enforcement across every channel.
Procurement & POs
Demand-sized purchase orders auto-drafted, approved, and reconciled.
Inventory & ops
Listings, stock, and price synced across every storefront and warehouse.
Forecasting
Demand and price forecasting that sizes how deep to buy.
Review & risk intelligence
Review mining that flags category-level pain patterns before they become brand events.
Books
Every storefront reconciled to the ledger, daily.
Eight steps, from supplier list
to confirmed order
IngestSupplier inventory enters the systemMatchProducts meet live demandData checkCatalog and compliance verifiedPrice historyMargin and risk modeledRateOpportunity scoredB2B sourcingCommercial terms confirmedB2C allocationChannel allocation lockedPO & reconcileOrder and inventory synchronized Brand-policy first,
enforced before go-live, not after
MAP Enforcement
Pricing policy and seller controls active before launch.
Brand Registry
Listing ownership and intellectual property protected.
White-listing
Authorized channels defined and continuously monitored.
Takedown SOP
Fast escalation when unauthorized sellers appear.
The models behind every decision
Reasoning models
Complex decisions across demand, margin and risk.
Risk scoring
Continuous scoring of catalog and channel signals.
Found by AI search
When shoppers ask an AI assistant, your product is what it can actually find and recommend.
Human operating layer
Expert control when context and judgment matter.
Why we build our own — because operating it every day is what makes it work
The advantage is not one dashboard or one model. It is the compounding intelligence created when proprietary software operates real inventory, real storefronts, real shelf space and real customer relationships every day.
AI-powered execution,
built for enterprise scale.
8in-house storefronts
6marketplaces operated
4.85MSKUs in master catalog
50+supplier relationships
1.77Mproduct listings mapped
20in-house team
Mid-Market CPG · 60-Day Engagement
From account risk to a brand-controlled storefront — in 60 days.
Listings rebuiltMAP enforcedTransparency locked downSix US platforms under one inventory discipline
1000/1000Platform account standing
+92%Q4 revenue
12.16×Ad ROAS
$16.6MMonthly unmet demand identified
Home & KitchenHigh-SKU catalogs and demand-led replenishment.
Tools & HardwareTechnical content, pricing discipline and availability.
Toys & GamesSeasonality, safety and fast-moving assortment.
ElectronicsComplex products, warranty and channel control.
Why Supersonic Supply,
one operating layer, four kinds of client
For Brands
One operator protects your brand and grows every channel.
- Unified marketplace execution
- Brand protection and MAP
- Owned inventory
For Retailers
Find the right products faster with live, reliable supply.
- AI-assisted sourcing
- Real inventory availability
- One accountable partner
For Distributors
Turn inventory faster without adding operating complexity.
- Expanded channel reach
- Controlled liquidation
- Automated replenishment
For International Sourcing
Enter US supply through one domestic counterparty.
- No US entity required
- End-to-end logistics
- Protected overseas channels
DELAWARE
80k sqftEast-coast main hubNEW YORK
Shop-in-shop networkShelf space inside partner storesCALIFORNIA
200k sqft partner networkWest-coast inbound logisticsBuilt on technology most distributors don't have. Want to see it in action?Click Here →